When A Strategist Runs The Agency – Samanta Judez, MD

Samanta Judez is Managing Director of DDB Barcelona.

Before this, she was the agency’s CSO. She isn’t alone as a planner-turned-agency-leader but the convention is to reserve the role for someone from account management. So, what can a planner bring to agency leadership?

We discuss:

• What an MD does
• How to know if this path is for you
• Planning in Spain
• Barcelona’s long history of creativity

Listen to this episode here:

• iTunes
• Spotify
• AnchorFM

You can find Sam here @samjudez13

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