Turn That Observation Into An Insight–7 Ways To Stumble Your Way There

Turn That Observation Into An Insight–7 Ways To Stumble Your Way There

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You have reams of research in your head but you need to whittle everything in your head into an insight fast–what do you do?

In this episode of Sweathead, I share a few steps I like to use–especially in workshops–to take an observation and land on an insight. These steps–or “stumbles”–can work in customer interviews too.

You can read this episode on Instagram here.

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