Marketing In Turbulent Times - Bruce Clark, Northeastern University

Marketing In Turbulent Times – Bruce Clark, Northeastern University

Share with your friends

Bruce Clark is Associate Professor of Marketing at Northeastern University in the D’Amore-McKim School of Business. This chat happened today – Friday, March 13 – and is unedited.

In this episode we discuss:

  • how COVID-19 has affected the teaching and learning of marketing,
  • what marketing students need to learn, and
  • what marketers might do well to contemplate in these turbulent times.

Listen to this episode here:

You can find Bruce here @bruceclarkprof. You can find his article here “What’s a ‘Marketing Plan’?”.

Don’t forget to subscribe to the podcast and, please, leave a kind rating on iTunes.

Newsletter

Signup to stay informed of what’s new with Sweathead

Log In

Request an Invoice

Need to request an invoice before purchase? Fill out this form and we’ll send an invoice to your email address.