Tom Morton is co-CSO of R/GA in the USA.
It’s a new role, so new it was announced this week. Tom shares the role with Jess Greenwood. With over 60 strategists in 7 US offices while working with large and fast tech companies but not just tech companies, what does strategy do at R/GA and how is strategy different between the USA and England, the other place both Tom and Jess have worked?
We discuss:
- Doing strategy in the USA
- Doing strategy fast and under pressure
- Problems and insights
- What a CSO does
Listen to this episode here:
You can find Tom here @tommorton
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