Does The World Still Need Digital Strategists? - Bogdana Butnar, Strategy

Does The World Still Need Digital Strategists? – Bogdana Butnar, Strategy

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Bogdana Butnar is currently contracting as Digital Strategy Director at Accenture, London.

She ran strategy at Poke, she once worked at Google, and she was MD of MRM in Romania. She’s a ferocious learner, she loves product and service design, and, after an exceptional career in agencies, she is now playing her mind to a management consultancy.

We discuss

  • the different shades of digital strategy,
  • how the title can even confuse the people who do it,
  • experience strategy and what is it?,
  • working in silos,
  • the programmatic mind,
  • and building models.
  • Oh, and baking and dating.

Listen to this episode here:

You can find Bogdana here @bogdana

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