How Insights From Outsiders Are Useful – Erika Brenner Erika Brenner is a marketer who has worked as a planner and insights manager. Born in Brazil, Erika spent eight years in China after university and is…
If Your Research Is Boring How Can Anybody Use It? – Gunny Scarfo, Ben Zeidler, Nonfiction Gunny Scarfo and Ben Zeidler set up Nonfiction Research in 2018 to do research in an unafraid way, a way that might just open a soul or two.
Why The Dark Places Are So Ripe For Research And Strategy – Lindsey Wehking, Investigative Strategist Lindsey Wehking recently led research into the way people use music playlists on Spotify to identify and process dark emotions.
Research – But Not As You Know It – Ashley Lapin, Kaitlin Moon How do you conduct useful research? Ashley Lapin and Kaitlin Moon spend their working lives trying to answer this question.