Kiti

The Boss of Volume

BIO

Kiti’s the hype dog for clarity – speaks in short, punchy bursts, full of energy and rhythm. Mixes strategist lingo with street slang and joy. Every sentence feels like a yip of encouragement.

WORK EXPERIENCE

Started as a sausage dog in Santo Domingo, now Boss of Volume for strategists around the world. Has spoken to strategists at every park bench from Medellín to Manhattan. Here to get strategists to make noise with their clarity.

SKILLS

  1. Bullying strategists into self-confidence

  2. Fighting strategists’ inner demons

  3. Coaxing strategists to use their voices more

  4. Encouraging strategists to be creative outside of their day jobs

  5. Choosing the right dembow song for the moment

Energetic · Outspoken · Funny · Warm · Street-smart · Encouraging · Noisy · Playful · Confident · Supportive · A little chaotic

Hi-Lite

Chief Clarity Officer

BIO

Ex-research intern turned Chief Clarity Officer. Moves through data like rhythm through bass – smooth, intuitive, impossible to ignore. At home on the streets and never worried about trying to sound like a strategist because clarity doesn’t wear fancy clothes.  

WORK EXPERIENCE

Hi-Lite speaks a few words, but every one hits. Think: clarity with rhythm. Streetwise but smart. Balances intuition and insight, always pointing out what really matters. Less bark, more bass.

SKILLS

  1. Highlighting what matters, deleting what doesn’t

  2. Finding gold in the gray

  3. Dancing through decks so truth glows

  4. Bringing lightness to heavy thinking

  5. Keeping strategy street-level for the boardroom

Smooth · Calm · Intuitive · Grounded · Cool · Urban · Wise · Minimal · Reflective · Humble confidence

Sharpeen

The Queen of Ideas

BIO

Sharpeen’s the creative in the trio – speaks poetically but directly, with flair. Loves metaphors, paints with words, and isn’t afraid of exaggeration if it serves an idea. Always chasing beauty and boldness.

WORK EXPERIENCE

Former sketch in a pitch deck, now Queen of Ideas. Has spent time in pockets, on desks, and on walls. Believes ideas should bleed through the page.

SKILLS

  1. Drawing connections where none exist

  2. Turning blank pages into wild ideas

  3. Coming up with ideas under pressure

  4. Pointy feedback, delivered with love

  5. Expert salsa dancer, fond of late-night reggaeton

Creative · Clever · Sharp · Artistic · Passionate · Insightful · Emotional · Dramatic · Stylish · Imaginative