All attendees will receive the ebook version of Mark’s book “Strategy Is Your Words” in Spanish.
Date and time:
Thursday, March 13, 2025 — 1:30pm to 5:30pm
Light refreshments will be served mid-afternoon
Venue:
We’ll confirm a central venue in February
Learn and practice the most fun parts of advertising strategy with Sweathead CEO and author of “Strategy Is Your Words” Mark Pollard.
This is Mark’s first masterclass in Santo Domingo.
It will be held in English with a Spanish translation.
You’ll run through over 10 exercises and make your own Four Points for a brand.
Join other strategists and creatives with hands on activities in this interactive Masterclass.
In 2024, Mark taught this masterclass to 300 people in Manila and Jakarta, 120 people in Singapore, and hundreds more in Prague, Sydney, Dubai, Colombo, The Maldives, and more.
From 1:30pm – 5:30pm on Thursday, March 13, 2025, Mark will get you hands-on with strategy. He’ll take you through the following:
How to work a problem into a creative brief,
How to write insights, and
How to write strategies that get into heads.
Mark Pollard (LinkedIn) runs Sweathead. He’s also run strategy teams at Big Spaceship, Edelman, and Leo Burnett. He was on the Account Planning Group (APG) committee in Australia 12 years ago. He’s spoken at Cannes Lions Festival of Creativity, AIGA How Design, Google Firestarters, and more. He also once published Australasia’s first full-color hip hop magazine “Stealth”.
Mark Pollard is the author of “Strategy Is Your Words.”