BEGIN:VCALENDAR VERSION:2.0 PRODID:-//Sweathead - ECPv6.15.17//NONSGML v1.0//EN CALSCALE:GREGORIAN METHOD:PUBLISH X-WR-CALNAME:Sweathead X-ORIGINAL-URL:https://sweathead.com X-WR-CALDESC:Events for Sweathead REFRESH-INTERVAL;VALUE=DURATION:PT1H X-Robots-Tag:noindex X-PUBLISHED-TTL:PT1H BEGIN:VTIMEZONE TZID:America/New_York BEGIN:DAYLIGHT TZOFFSETFROM:-0500 TZOFFSETTO:-0400 TZNAME:EDT DTSTART:20210314T070000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0400 TZOFFSETTO:-0500 TZNAME:EST DTSTART:20211107T060000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:-0500 TZOFFSETTO:-0400 TZNAME:EDT DTSTART:20220313T070000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0400 TZOFFSETTO:-0500 TZNAME:EST DTSTART:20221106T060000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:-0500 TZOFFSETTO:-0400 TZNAME:EDT DTSTART:20230312T070000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0400 TZOFFSETTO:-0500 TZNAME:EST DTSTART:20231105T060000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:-0500 TZOFFSETTO:-0400 TZNAME:EDT DTSTART:20240310T070000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0400 TZOFFSETTO:-0500 TZNAME:EST DTSTART:20241103T060000 END:STANDARD END:VTIMEZONE BEGIN:VEVENT DTSTART;TZID=America/New_York:20230301T090000 DTEND;TZID=America/New_York:20230330T120000 DTSTAMP:20260415T134928 CREATED:20230127T080945Z LAST-MODIFIED:20230221T115007Z UID:26185-1677661200-1680177600@sweathead.com SUMMARY:Sweathead Strategy Accelerator (March 2023) DESCRIPTION:The Sweathead Strategy Accelerator Awakenyour strategy giant.It runs for 4 weeks from March 1\, 2023 – March 30\, 2023.\n\nLive sessions are offered each Tuesday and Thursday at 9 am ET and 12 pm ET. You’ll attend 8 of them. You’ll commit to one of the times but you can change times on the day if you need to.\n\nWe’ll host open office hours in Week 3. You can bring your work to this.\n\nWe offer 30 seats for each session.\n\nAccelerator students get access to our premium videos – nicely edited and worthy of YouTube (but not on YouTube).\n\nThere will be assignments that will be due.\n\nAssignments involve creating 3 versions of a Four Points framework\, one strategy story\, and one simple creative brief.\n\nCertificates are provided upon completion – getting through the online lessons and submitting an assignment.\n\nWe’ll host the cohort in our Slack channel. \n\nYou’ll need to allocate 15-20 hours for this accelerator.Buy tickets here. Buy tickets here URL:https://sweathead.com/event/sweathead-strategy-accelerator-march-2023-4/ CATEGORIES:Accelerator Events ATTACH;FMTTYPE=image/jpeg:https://sweathead.com/wp-content/uploads/2023/01/Event-Accelerator.jpg END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20230223T120000 DTEND;TZID=America/New_York:20230223T150000 DTSTAMP:20260415T134928 CREATED:20230215T120303Z LAST-MODIFIED:20230303T055747Z UID:27290-1677153600-1677164400@sweathead.com SUMMARY:Masterclass: Andy Nairn's "Three Hours of Planning Superpowers" DESCRIPTION: \nMake Your Strengths Your Superpowers\n\nAndy Nairn who is the Co-founder of Lucky Generals will conduct this Sweathead Masterclass\n\nOver 3 hours from 12pm to 3pm ET on Thursday\, February 23\, 2023\, Andy will get you hands-on with your planning superpowers. \n\nBuy tickets here URL:https://sweathead.com/event/andy-nairn-masterclasses/ CATEGORIES:Masterclass ATTACH;FMTTYPE=image/jpeg:https://sweathead.com/wp-content/uploads/2023/02/Andy-Nairn-Featured-Social.jpg END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20220811T120000 DTEND;TZID=America/New_York:20220811T120000 DTSTAMP:20260415T134928 CREATED:20220627T054424Z LAST-MODIFIED:20220721T120329Z UID:11256-1660219200-1660219200@sweathead.com SUMMARY:Summer Camp Week 04: Saying Words DESCRIPTION:Live Session 4.\nSaying Words\nAs part of our annual membership the Sweathead Strategy Summer Camp willFeature:\n– 4 weeks– Live training with 8 teachers– Project work– Feedback from your peers\n 1. RSVP to the Session\n \n \n2. Join us on Slack\nJoin our Slack channel from the same email address used for your RSVP. We’ll email you the link soon. \n More About the Session\n \n \nLive Session 1. \nLoving Words\nWe’ll get you to fall back in love with words or\, if you never fell out oflove with them we’ll point you at the words that work best. \nCore (30 mins): Exploring the science behind memorable words \nConversations (30 mins): Understanding how words define culture for strategy thinkers \n \nSession 4 Trainers\n \nTrainer\nRichard Huntington\nChief Strategy Officer\, Saatchi & Saatchi \nRichard is a high octane brand strategist with 30 years of experience in the advertising industry. He specialises in brand strategy for complex organisations and their expression through compelling and convincing activity. And he bloody loves it. \n \nTrainer\nMarcelo Ferrarini\nSr. Manager\, Global Insights\,the LEGO Group \nMarcelo started his career at Interbrand\, going from an intern in the São Paulo office to an Associate Director in London office. 9 years at the consultancy\, Marcelo specialised in brand strategy\, consumer analytics\, brand valuation and marketing governance. His notable work is the creation and strategy development of the LATAM Airlines brand\, and a multi-year roadmap to develop the Samsung brand globally. In 2020\, Marcelo joined his favourite brand in the world\, LEGO\, heading up consumer & shopper insights for Western Europe and Emerging Markets. Marcelo holds a BA from FGV-EAESP in Management has a Mini MBA in Marketing. \n Check out rest of the sessions\n \nWeek 01 – Loving Words\n \n July 21\n \n \nWeek 02 – Finding Words\n \n July 28\n \n \nWeek 03 – Writing Words\n \n August 4 URL:https://sweathead.com/event/summer-camp-week-04/ CATEGORIES:Member Events,Summer Camp ATTACH;FMTTYPE=image/png:https://sweathead.com/wp-content/uploads/2022/06/Events-Featured-Image-4.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20220804T120000 DTEND;TZID=America/New_York:20220804T120000 DTSTAMP:20260415T134928 CREATED:20220627T052538Z LAST-MODIFIED:20220718T075525Z UID:11249-1659614400-1659614400@sweathead.com SUMMARY:Summer Camp Week 03: Writing Words DESCRIPTION:Live Session 3.\nWriting Words\nAs part of our annual membership the Sweathead Strategy Summer Camp willFeature:\n– 4 weeks– Live training with 8 teachers– Project work– Feedback from your peers\n 1. RSVP to the Session\n \n \n2. Join us on Slack\nJoin our Slack channel from the same email address used for your RSVP. We’ll email you the link soon. \n More About the Session\n \n \nLive Session 1. \nLoving Words\nWe’ll get you to fall back in love with words or\, if you never fell out oflove with them we’ll point you at the words that work best. \nCore (30 mins): Exploring the science behind memorable words \nConversations (30 mins): Understanding how words define culture for strategy thinkers \n \nSession 3 Trainers\n \nTrainer\nDr. Marcus Collins\nHead of Strategy\, Wieden+Kennedy New York \nDr. Marcus studies cultural contagion and meaning-making to help bridge the academic-practitioner gap for marketers. When he is not putting ideas in the world\, he teaches at the Ross School of Business\, University of Michigan. \n \nTrainer\nClaire Strickett\nPlanning Director\,adam&eveDDB \nClaire is strategic planner who has planned for brands like Virgin Media\, Domino’s\, easyJet. She is a lateral thinker\, a cultural magpie\, and an unashamed fan of puns. \n Check out rest of the sessions\n \nWeek 01 – Loving Words\n \n July 21\n \n \nWeek 02 – Finding Words\n \n July 28\n \n \nWeek 04 – Say Your Words\n \n August 11 URL:https://sweathead.com/event/week-03-write-your-words/ CATEGORIES:Member Events,Summer Camp ATTACH;FMTTYPE=image/jpeg:https://sweathead.com/wp-content/uploads/2022/06/Featured-image-Writing-words-3.jpg END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20220728T120000 DTEND;TZID=America/New_York:20220728T120000 DTSTAMP:20260415T134928 CREATED:20220624T121003Z LAST-MODIFIED:20220721T120224Z UID:11209-1659009600-1659009600@sweathead.com SUMMARY:Summer Camp Week 02: Finding Words DESCRIPTION:Live Session 2.\nFinding Words\nAs part of our annual membership the Sweathead Strategy Summer Camp willFeature:\n– 4 weeks– Live training with 8 teachers– Project work– Feedback from your peers\n 1. RSVP to the Session\n \n \n2. Join us on Slack\nJoin our Slack channel from the same email address used for your RSVP. We’ll email you the link soon. \n More About the Session\n \n \nLive Session 1. \nLoving Words\nWe’ll get you to fall back in love with words or\, if you never fell out oflove with them we’ll point you at the words that work best. \nCore (30 mins): Exploring the science behind memorable words \nConversations (30 mins): Understanding how words define culture for strategy thinkers \n \nSession 2 Trainers\n \nTrainer\nLindsey Wehking\n\nHead of Investigative Strategy\, Nonfiction Research \nLindsey is an investigative strategist who gleefully violates the norms of traditional research. \n \nTrainer\nNicole Druzhinsky\nFormer Senior Insights Analyst\, RedditNicole graduated from F.I.T with a bachelor’s in Advertising & Marketing Communication. With her work at Reddit\, Nicole educated clients about their target audiences on the platform\, brought new advertisers on board through the power of insights\, reported on trends and cultural shifts across a variety of industries\, and did a lot more fun stuff. Presently\, she is on summer vacation — and in her free time\, she likes writing\, walking and listening to music\, and updating her Letterboxd watchlist\, and making to-do lists that will eventually be checked off. \n Check out rest of the sessions\n \nWeek 01 – Loving Words\n \n July 21\n \n \nWeek 03 – Writing Words\n \n August 4\n \n \nWeek 04 – Saying Words\n \n August 11 URL:https://sweathead.com/event/summer-camp-week-02/ CATEGORIES:Member Events,Summer Camp ATTACH;FMTTYPE=image/jpeg:https://sweathead.com/wp-content/uploads/2022/06/Events-Featured-Image-2.jpg END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20220721T120000 DTEND;TZID=America/New_York:20220721T120000 DTSTAMP:20260415T134928 CREATED:20220624T085109Z LAST-MODIFIED:20220718T072439Z UID:11199-1658404800-1658404800@sweathead.com SUMMARY:Summer Camp Week 01: Loving Words DESCRIPTION:Live Session 1.\nLoving Words\nAs part of our annual membership the Sweathead Strategy Summer Camp willFeature:\n– 4 weeks– Live training with 8 teachers– Project work– Feedback from your peers\n 1. RSVP to the Session\n \n \n2. Join us on Slack\nJoin our Slack channel from the same email address used for your RSVP. We’ll email you the link soon. \n More About the Session\n \n \nLive Session 1. \nLoving Words\nWe’ll get you to fall back in love with words or\, if you never fell out oflove with them we’ll point you at the words that work best. \nCore (30 mins): Exploring the science behind memorable words \nConversations (30 mins): Understanding how words define culture for strategy thinkers \n \nSession 1 Trainers\n \nTrainer\nMark Pollard\nStrategy CEO\, Mighty Jungle | Sweathead Host \nMark runs Sweathead. He recently published “Strategy Is Your Words” and has trained teams at Twitter\, EA Games\, Euronews\, and more. @markpollard \n \nAbout Trainer\nRakaa Taylor\nCreative Director | Strategist | Artist \nRakaa is a well-rounded creative strategist and tactician. He is an experienced culture consultant and curator\, and co-founder of the Hip Hop group Dilated Peoples. @therealrakaa \n Check out rest of the sessions\n \nWeek 02 – Finding Words\n \n July 28\n \n \nWeek 03 – Writing Words\n \n August 4\n \n \nWeek 04 – Saying Words\n \n August 11 URL:https://sweathead.com/event/summer-camp-week-01/ CATEGORIES:Member Events,Summer Camp ATTACH;FMTTYPE=image/jpeg:https://sweathead.com/wp-content/uploads/2022/06/Events-Featured-Image-1-2.jpg END:VEVENT END:VCALENDAR